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Being nosy can save you time and make you more money. ⠀ ⠀ Now before you tag a friend, understand we’re talking about a very specific use case. ⠀ ⠀ Before selling your home, searching for homes with similar price, location, sq footage and other amenities online gives you a quick idea of what homes … Read more

The new generation wants to move more. ⠀ ⠀ It’s not a surprise that younger people would move more. But there is a twist to this story. ⠀ ⠀ Although reports showed millennials were found to move once every two years and Gen Xers about every four years, baby boomers are still moving a lot. … Read more

A while back we hired a scientist. ⠀ ⠀ There is no such thing as a real estate scientist, although you can guarantee that is on a business card and bus stop bench somewhere. ⠀ ⠀ We hired a data scientist. We were trying to find a correlation between how long a home stayed on … Read more

The MLS is expensive but it’s worth it. ⠀ ⠀ Listing your home on the MLS, and as a result offering a buyers agent commission will probably be the largest expense in selling your home (at least it is for our customers) but…. most home sellers can’t afford not to use it. ⠀ ⠀ Here’s … Read more

A helpful thing to understand when selling your home is who is in your “buyers pool.” It’s a real estate term used for the people who are potentially looking for a home like yours. ⠀ ⠀ Every home has a different number of people in the buyers pool. ⠀⠀ ⠀ There are a few points … Read more

Want to know a home selling tip we got from dating apps? ⠀ Ok, truth be told, no one in our office found our spouses on a dating app.⠀ ⠀ But from what we hear from friends, you are at the mercy of split-second judgments based on your profile picture.⠀ ⠀ Well, that sounds like … Read more

One of the best things you can do to combat the stress of selling your home is to get clear expectations. Two showings a month might be right on track for one home or terribly underperforming for another. It depends on your location, price, the home compared to others, and the current market demand. ⠀ ⠀ … Read more

One of the phrases thrown around a lot at our office is how to “cut the fluff.” It’s a perspective that keeps us moving forward in our mission to make selling homes cheaper and easier. ⠀ ⠀ As builders and developers we had seen first hand what it took to sell our own properties.  And when … Read more

There are always choices. One of the most important insights we press upon our clients is, that when selling their home, they enter the home market on a shelf competing against many others. It is helpful to understand who is on the shelf next to you and how you stack against them. Brands spend thousands … Read more